---
title: "Physical AI Venture Building | e-Novia Investor Day 2026"
description: How e-Novia’s Physical AI Investor Day connected startups with investors and industry to discuss product development and the journey from research to market.
featured_image: https://e-novia.it/wp-content/uploads/2026/10/DSC02094-1024x683.webp
date: 2026-10-07
modified: 2026-10-09
author: m.parma
url: https://e-novia.it/en/news/physical-ai-venture-building-investor-day-2026/
categories: [News]
tags: [Support to scale up, Venture Studio]
---

# Building Physical AI ventures at e-Novia Investor Day

![Physical AI e sviluppo d’impresa al centro dell’Investor Day di e-Novia](https://e-novia.it/wp-content/uploads/2026/10/DSC02094-1024x683.webp)

e-Novia Editorial Team

How can Physical AI change an existing product?

Physical AI allows information gathered during use to inform the behaviour of a physical system. Assessing its value starts with the user’s experience, identifying the need a new function could meet and the conditions in which it must operate. Product development therefore needs to connect performance testing with an understanding of the customer benefit, giving the team a practical basis for its design and commercial decisions.

Why is moving from prototype to product difficult for hardware startups?

A prototype demonstrates a solution under particular conditions, while a product needs to work consistently and be manufactured with repeatable performance. The development process must address reliability and production choices in relation to a price the market can support. For a hardware startup, this means planning successive tests and using the findings to guide development before making larger production commitments. Each stage should help clarify what needs to be resolved next.

What does an Investor Day offer Physical AI startups?

An Investor Day gives teams an opportunity to present their technology and discuss their business with prospective investors and industrial partners. For Physical AI startups, these conversations can help clarify which development steps require funding and what expertise could support them. At e-Novia’s event on 6 October 2026, four Venture Studio startups raising funding presented their solutions as part of Milano Digital Week in Milan.